Project Type
Icon Design |
Task Outline
|
Task Description
HI-TEC, a global footwear company, requires a further 6 icon designs to add to the 3 they purchased in the HI-TEC Icon Set Design Phase 1 contest and the 22 footshape icons they are requesting within their Phase 2 icon design contest. This is phase 3 of HI-TEC''s Icon Set Design project.
HI-TEC would like a further 6 icon designs including 1 technology icon and 5 feature icons (see below for descriptions). These icons should utilise the style of phase 1 designs (see below and attached templates) but should not use a footshape as with phase 2.
Technology Icon x 1
Technology icons have a basic grey circle (including the icon) and some
text of the technology name in an encapsulated, rounded rectangle (as
per XcM and Winter Traction example icons below).
- MDT
Description: Multi-directional traction. Logo existing. Need to incorporate this into the same shape/format as the others.
Design direction: Car tyre or shoe outsole tread signifying grip in different directions through use of arrows?
Feature Icons x 5
- Traction
Overview: Adjustable icon to highlight level of traction a product offers. 0 to 5 scale.
Design direction: Car tyre or treadmark with something to indicate level (e.g. "x5" in a little circle / bubble)
- Mens product
Overview: Product for men
Design direction: open to designers ...
- Womens product
Overview: Product for men
Design direction: open to designers ...
- Kids product
Overview: Product for men
Design direction: open to designers ...
- New
Overview: Icon to highlight that a product is new to the range
Design direction: open to designers ...
These icons should conform to the style / template created by phase 1. Consistency is very important.
Technology Icon Examples / Style from Phase 1
Feature Icon Style / Example from Phase 1
Please note:
- The use of grey
- The way the icons touch / break the grey circles
- That technology icons use encapsulated text and different fonts to the feature icons
- Technology icons may have tagline-like words underneath the main icon
- You
do not have to include the text for each icon in this phase when you
submit, but it will help if you do. If you do choose to add the
feature/technology names to the icons, you must use the fonts as per
phase 1 (see Nice to Have requirements below)
For this phase, in addition to the colour grey, you may use 1 extra colour to
highlight the specific feature or technology. For example, for toe
protection, you may use a yellow rectangle over the toe part of the
foot to highlight that is the focus of the feature. The colour and
application is up to you.
If you were not involved in Phase 1 of this project, please see the attached brief HI-TEC Icon Set Design Phase 1 contest on DesignBay for further explanation of how technology icons and feature icons differ.
|
Deadline
Thursday, March 19, 2009 |
Requirements
Must Have:
- The styles and colours as per the templates. There are two styles - one for technology icons and one for feature icons
- Make the primary color of the icon white and make it connect or touch with the circle
- Use a single colour to highlight part of the foot that is relevant to each feature or technology
- The ability to use any of the icons in greyscale/monotone only. Any color highlights should have a monotone/B&W version.
Nice to Have:
(Note: these requirements are not compulsory)
- The text of the feature /
technology nameto the right of the main icon (if you have the fonts).
This is not compulsory. i.e. you can still submit if you don''t have
the fonts, although it would help as names can be applied in different
ways.
- The correct fonts when you apply the text:
- For technology logos - Spin Cycle Italic
encapsulated in grey border (as per XcM example logo) with GALANT font
used for any text underneath the logo
- For feature icons - Gotham Black 36pt for the main name and Gotham Book in 18pt for any secondary words (as per Fit in Stretch Fit example from phase 1)
- Use a single colour (possibly the yellow used in this HI-TEC icon design submission from phase 1), rather than multiple colors, across all your footshape icons in this series
-
Small taglines for the MDT technology logo (using the GALANT font mentioned
above) to help communicate the benefit. Only use this where you think
the name of the technology does not communicate the benefit (e.g. with
XcM).
Should Not Have:
- Clipart, stock or copied intellectual property
- Different fonts to those specified (if you do not have the fonts, leave the text out)
|
Files
File 1: important - templates for icon submissions7
|
|
Total Payments |
£400 |
|
1st Place | £250.00 |
|
2nd Place | £50.00 |
|
3rd Place | - |
|
Participation Payments x
4 | £20.00 |
|
Notes: (1) Participation payments will be paid to only
the
4
submissions uploaded where a participation payment has been reserved and it has
been determined that the submission meets DesignCrowd's
Minimum Design Standards. There is a maximum of one participation
payment per designer per project. DesignCrowd reserves the right not to pay
the participation payment to a particular designer. (2) DesignCrowd will charge
a 10% fee of any payment earned
|
Conditions
You must submit in line with DesignCrowd's Minimum Design Standards, which includes:
- Your work will be of a professional and reasonable standard as defined by DesignCrowd
- A vector image (.ai or .eps file format) that is scalable
You agree to DesignCrowd's User Agreement, which
includes:
- You will only submit original work that you own
- You agree to grant DesignCrowd an exclusive and global license to display your logo
You agree that should your design be awarded 1st, 2nd or 3rd place:
- You will transfer copyright and ownership of the submitted designs and source files
to DesignCrowd permanently in exchange for the above mentioned amounts
- You will not sell, transfer or use the design submitted from that point on
|
