Job Type
Newsletter Design |
Task Outline
- Create a Newsletter Design
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Task Description
We need 5 email templates for our email marketing campaign. We are an Insurance Agency in Los Angeles called GNW-Evergreen Insurance Services. We use Exact Target as our email marketing platform. The templates need to be simple, a nice header, not to busy and you will need to use our color palette. The first email template we need is for our current clients / prospects. The content we will put in this email will be insurance tips and information, short and simple about 2 small paragraphs. The next 3 templates all need to be the same but different colors. One red, one yellow and one green. These will be alerts from gnw-evergreen. An example a major earthquake hits we will send a red alert. A legislative change on healthcare and we send a yellow alert. We buy another location and we send a green alert. The last email is for our COINs (Centers of Influence, the people who refer business to us). I uploaded an email from one of our business consultants to give an idea of the size and sophistication we are looking for. I also uploaded our corporate brochure and color palette so you can learn more about our firm.
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Deadline
Sunday, February 13, 2011 |
Target Market(s)
Our target markets are commercial business 1mm plus in revenue, 500 employees, high net worth individuals. Our COINs are CPAs, CFOs, Business Managers |
Look and Feel
Each slider illustrates characteristics of the customer's brand and the style your design should communicate.
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Elegant
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Bold
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Playful
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Serious
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Traditional
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Modern
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Personable
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Professional
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Feminine
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Masculine
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Colorful
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Conservative
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Economical
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Upmarket
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Requirements
Nice to Have:
- HTML Code is desired. You can also provide just an image file for the header and our email marketing program will do the coding for us.
Should Not Have:
- No cartoon looking graphics. Do not use old-style fonts like Times New Roman.
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Files
File 1: disaster recovery tip #45 it''s getting cold outside. thursday, 03 february 2011 05:47:472
File 2: brochure thursday, 03 february 2011 05:47:471
File 3: colors thursday, 03 february 2011 05:47:473
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