Confectionery Gift Box

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Design Selected
15 Designs
Submitted
£180
In Payments

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This customer received 15 Designs from
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and purchased this one from Jason Farrell

Project PrepaidGuarenteed
Job Type
Packaging Design
Task Outline
  • Create a Packaging Design
Task Description
We are looking for a Confectionery Gift box comprising of 4 different types of sweets such as Cola Bottles and Gummy Bears. ALL sweets are suitable for Vegetarians and are Natural i.e. contain no artificial additives and preservatives - Hence are premium sweets.

The Gift box needs to be modern contemporary for a premium department store such as Selfridges, Harrods, Harvey Nickels and Bloomingdales.

At the moment there is very little in the marketplace when it comes to PREMIUM CONFECTIONERY GIFTS such as our Brand. Current "deemed" competitors are brands such as Hope & Greenwood. However these brands are very "retro" / "old fashioned" and this is NOT what we are looking for.

We want our Confectionery gifts to rival the look and feel of the most premium / trendy Chocolate gift boxes - We want to change the current perception of Confectionery from the "poor cousin" of chocoloates.
Deadline
Tuesday, November 02, 2010
Target Market(s)
Appealing to both genders with a bias towards females. Age range 16 - early 40s. Product is upmarket so audience will be relatively affluent as product placement in high-end department stores and boutiques.
Look and Feel
Each slider illustrates characteristics of the customer's brand and the style your design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must Have:
- 3) Colour of box to be similar to one of logo colours - see attachment

Files
File 1: attachments_19_10_2010 thursday, 21 october 2010 01:18:351
File 2: pink strip and height thursday, 21 october 2010 01:18:354
File 3: identity thursday, 21 october 2010 01:18:352
File 4: jjid1 thursday, 21 october 2010 01:18:353


Payments
1st Place
£180
Total
£180
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