Job Type
Logo Design |
Task Outline
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Task Description
PeopleScience.com is your best friend, psychologist and career counselor all rolled into one. The website provides self assessment tools and content related to personal growth, interpersonal communication and career enrichment/development. While the user experience is fun and light hearted, the content is scientifically validated and vetted through many years of hands on consulting with corporations world wide. The logo will be used in electronic and print media. Follow on projects will include web design, print collaterals, presentation templates, etc.
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Logo Text
PeopleScience.com |
Logo Styles of Interest
Emblem Logo
Logo enclosed in a shape
Wordmark Logo
Word or name based logo (text only)
Pictorial / Combination Logo
A real-world object (optional text)
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Deadline
Monday, July 26, 2010 |
Updates
- Very excited to see the designs rolling in. Suggest focusing on the self discovery and personal growth aspects rather than attempting to graphically depict "people" and "science". We believe that using an more abstract visual metaphor will increase the sophistication of the brand. Feel free to ask questions. Good luck and THANK YOU!
- We're seeing some fine work submissions! Too many still depicting human forms. How about something relating the eyes as window to the sole? Seeds of growth? Finger print or retina pattern relating to individuality? Power of the mind? Let's see some creative leaps here in the final days.
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Target Market(s)
Working professionals aged 21 through 45 in western speaking countries. |
Look and Feel
Each slider illustrates characteristics of the customer's brand and the style your design should communicate.
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Elegant
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Bold
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Playful
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Serious
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Traditional
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Modern
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Personable
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Professional
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Feminine
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Masculine
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Colorful
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Conservative
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Economical
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Upmarket
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Requirements
Must Have:
- Must clearly identify peoplescience.com as a url. Hip or edgy design. If we were a hotel - W. A city - Vancouver,BC. A car - Tesla.
Nice to Have:
- A graphic subtly/cleverly related to self exploration, personal enrichment, etc.
Should Not Have:
- Not overly corporate. No hokey or gimmicky graphics.
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