Job Type
Brochure Design |
Task Outline
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Task Description
Job Type:
1 unified, standard format for 4 marketing templates: doorhanger, factsheet, case study, tri-fold for an energy-services company (helping people and utilities save money)
Task Outline:
Generic templates for 4 marketing pieces that can be used-in other words: latin text fill, lots of pictures that can be replaced or modified, very professional and warm look, deliverable can be modified upon purchase for different programs since we participate in constantly changing programs (universal template is what we’re looking for). The 4 pieces should have a standard look and feel (i.e., same design, different size layout)
Task Description:
The templates will be used to inform/attract clients to our energy efficiency and renewable energy programs. These programs include home improvement measures that cut energy costs and can be funded by government rebate programs. Clients range from residential homeowners, small business owners, and mobile home owners (we will modify pictures, insert text upon delivery for each segment). The template will need to be professional and have the ability to be edited by our staff because we constantly have new programs forming.
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Deadline
Sunday, March 11, 2012 |
Target Market(s)
Utilities, residential, mobile home, small commercial |
Look and Feel
Each slider illustrates characteristics of the customer's brand and the style your design should communicate.
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Elegant
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Bold
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Playful
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Serious
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Traditional
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Modern
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Personable
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Professional
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Feminine
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Masculine
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Colorful
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Conservative
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Economical
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Upmarket
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Requirements
Must Have:
- 1. Locations for the following logos:
EnergyStar Partner
EGIA
BBB A+
Utility Logo
Synergy Companies
(See example here: http://www.synergycompanies.org/index.php?option=com_content&view=article&id=148:southern-california-gas-company-manufactured-mobile-homes&catid=44&Itemid=108)
2. Location for a utility disclaimer box (see box at the bottom of the page in the link above)
3. Location for name of program at the top of the page
Nice to Have:
- Lots of room for pictures (e.g., see second page of this link:http://www.synergycompanies.org/index.php?option=com_content&view=article&id=148:southern-california-gas-company-manufactured-mobile-homes&catid=44&Itemid=108 )
see also 2nd page: http://www.synergycompanies.org/index.php?option=com_content&view=article&id=149:pacific-gas-and-electric-manufactured-mobile-home-program&catid=44&Itemid=108
Front / back on 4 templates, color
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Files
File 1: ac tune up monday, 05 march 2012 23:55:031
File 2: synergy logo final monday, 05 march 2012 23:55:033
File 3: duct test and seal monday, 05 march 2012 23:55:032
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