Logo Design Job: Power 10 Indoor Rowing Center

Design Selected
31 Designs
Package Cost

Want a Logo Design like this?
This customer received 31 logo designs from 16 designers. They chose this logo design from BuckTornado as the winning design.

Project PrepaidGuarenteed
Job Type
Logo Design
Industry / Entity Type
1708, 1708
Task Outline
  • Create a Logo Design
Task Description
We need a logo design for a new company based in Avon, CT (USA) called "Power 10 Indoor Rowing Center." Basically, this company as implied by its name is an indoor rowing center that consists of indoor rowing machines (Concept 2 ergometers, http://www.concept2.com) and a rowing simulator (called a "swingulator", (http://www.rowinginnovations.com). These ergometers and simulators will in turn be interfaced with visualization and analysis software (www.digitalrowing.com) to display "virtual" races and training sessions.

Ultimately, the company will also offer advanced video analysis and 1-1 coaching, but the key message here is to leverage off the company name "Power 10" (which is a term for taking 10 very hard strokes during a rowing race) and the tagline that describes the company ("Indoor Rowing Center").

We have independently developed a "temporary logo" (which I will attach to this application) and we have some other photos that we think would be helpful in visually describing the company and its services.

Also, based on the successful logo design, this project will likely expand into designing and building out the company's website as well.
Logo Text
Power 10 Indoor Rowing Center
Logo Styles of Interest
Emblem Logo
Logo enclosed in a shape
Pictorial / Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Thursday, December 5, 2013
Target Market(s)
This company will be catering to the following markets:

1. Middle and High School Students ("Learn to Row" & Fitness Classes)
2. Adult & Masters Rowers ("Learn to Row" and experienced masters rowers)
3. Senior Masters (40+) Women and men who are interested in an alternative to traditional "gyms" and fitness centers (which typically offer just spinning and group aerobic classes).
4. We will also cater to high end athletes by providing "virtual regattas" and other fun/competitive events.
Look and Feel
Each slider illustrates characteristics of the customer's brand and the style your design should communicate.

Must Have:
- The logo must be clean and easy to read/recognize. We are open to color patterns, design style, fonts, etc. and we are thinking the the "Indoor Rowing Center" would fit well in context with the desired image (of a rower or rowers) and the name "Power 10" (similar to what is in the current temporary logo design that will be uploaded).

Logo must also be easy to incorporate into letterhead, brochures, business cards, etc.

Nice to Have:
- Please refer to ideas and other concept logos for indoor rowing in the uploaded file.

Should Not Have:
- Not just text...would like to have an image of a rower (or rowers) as part of the logo design.
File 1: power 10 logo concepts tuesday, 26 november 2013 00:23:391

Comments and Questions
Hello, there are no files uploaded? Thanks
By Aizer on Sunday, November 24, 2013 | Reply
Hello Aizer,

Thank you for making me aware taht no files have been uploaded...I just uploaded a Word file that contains a temporary logo and various images (and a couple logos too) associated with indoor rowing.  I hope that this is helpful.  


By Project Owner on Tuesday, November 26, 2013 | Reply
Some feedback, Please... good or bad, both are welcome...
Thank you
By Alexandra on Monday, December 2, 2013 | Reply
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