Logo Design Job: Interesting typography sought for edgy and upmarket logo for digital company called "Foundry"

Closed
Design Selected
177 Designs
Submitted
A$440.00
Package Cost

Want a Logo Design like this?
This customer received 177 logo designs from 26 designers. They chose this logo design from Slimjim as the winning design.

Project PrepaidGuarenteed
Job Type
Logo Design
Task Outline
  • Create a Logo Design
Task Description
We need a logo/identity design for a new company based in Sydney called Foundry.

Foundry is focused on investing in, co-founding and building digital businesses.

The 'audience' for our brand is diverse. We must appeal to conservative investors and corporates as well as digital entrepreneurs and young people in the digital industry who we will want to work for us.

So we need to look credible but not dull.
Innovative and edgy but not flakey.

Our name was chosen as what we are going to do is "found" and "co-found" new digital businesses and work with "founders" of digital businesses, so I'd be interested in seeing how it works with an emphasis on the 'found' part of the name.

Our personality attributes: intelligence, innovation, trust and excellence.

Logo Text
Foundry
Logo Styles of Interest
Wordmark Logo
Word or name based logo (text only)
Deadline
Saturday, September 03, 2011
Updates
  • Project Deadline Extended
    Reason: Not quite there yet.
    Added Saturday, August 27, 2011
  • Thanks to everyone who participated in this brief.  SlimJim is the winner.  I am just working with him now on a final version.  Best of luck with DesignCrowd!
    Dale

    Added Wednesday, September 07, 2011
Target Market(s)
It ranges from conservative investors and corporates to more innovative digital entrepreneurs and digital staff
Look and Feel
Each slider illustrates characteristics of the customer's brand and the style your design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must Have:
- interesting typography

Nice to Have:
- An icon that accompanies the name.

Like rich shades of purple.


Should Not Have:
- Avoid frivolous colours like yellow, pink, pale blues. Not a fan of red as it can signify 'debt'
Files
File 1: logos we like tuesday, 23 august 2011 23:46:291


Payments
Package Cost
A$440
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