Task Outline
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Target Market(s)
Males b/w 18 & 50 looking for technical information about off-road tire sizing and other specifications. |
Look and Feel
Each slider illustrates characteristics of the customer's brand and the style your design should communicate.
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Elegant
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Bold
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Playful
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Serious
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Traditional
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Modern
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Personable
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Professional
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Feminine
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Masculine
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Colorful
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Conservative
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Economical
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Upmarket
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Requirements
Must Have:
- Must have the "Einstein-like" Professor as part of the logo. The artwork represents a knowledgeable authority and information knowledge source for techincal information.
Nice to Have:
- Fashion items to compliment a professor that knows all about outdoor ATV Mud Tires and powersports.
It would be nice to have the professor in a lab coat, with a tire gauge.
The artwork could just be a head/shoulder shot..such as in the professor overdrive artwork attached.
Or the artwork could be in outdoor setting. He could also be around a stack of "gnarly tires" or stack of wheels. He could be holding a tire gauge.
Maybe mud in some aspect.
Maybe gnarly tires in some aspect.
Should Not Have:
- Should not be in black and white.
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